Why CBD Companies Sink Or Swim During COVID-19


CBD is one of the most widely used health and wellness products in America, and though many businesses are suffering during the current crisis, the CBD industry is thriving. Covid-19 has obviously been taking a toll on the wellness of the general public, and now more than ever, people are turning to companies like Lazarus Naturals to provide them with high-grade CBD to incorporate into their health regimen. CBDBusinesses face a multitude of challenges when it comes to finding a way to adapt to quarantine and closure orders. CBD companies have either learned to thrive in this new environment, or have been swallowed whole by their inability to evolve. There are some critical moves that a company must take to survive the pandemic, and for those that made the right decisions at the beginning are now reaping the rewards of increased sales, and huge amounts of public exposure. The CBD industry has experienced unprecedented growth in the first half of 2020, and if this trend continues, it stands to see a lot more in the coming months. The Pitfalls Of Brick-and-Mortar It is difficult to manage the additional challenges we face with Covid- You need to make sure to wear a mask when in public, wash your hands constantly, and keep your distance from anyone and everyone. The time spent away from friends and family is one of the most difficult aspects of this entire situation and this causes a great deal of mental and physical stress. Fortunately, CBD is here to help… just as long as you can access it. CBD is sold just about everywhere. After 100 years of prohibition, it is a bit strange and amazing to see CBD products being sold in popular grocery and health food stores. Unfortunately for many CBD manufacturers, brick-and-mortar stores have seen a huge decrease in sales and some are even wondering if this will be the end of brick-and-mortar stores forever. People have started to avoid brick-and-mortar stores like the literal plague, and have turned to ordering just about everything they need online. This has caused CBD companies who are heavily invested in their brick-and-mortar presence to suffer financially. Those who do not have other means of selling their product are virtually dead in the water. Until the dangers associated with covid start to subside, in-store purchasing will more than likely continue its downward spiral. The Perks Of Online Retail Fortunately, for many CBD brands online sales are a major focus. It was a good move to have all of your products available through e-commerce platforms even before the pandemic hit, but now it is absolutely essential for any company who wants to thrive. The online section of the CBD industry is one of the consumer markets that has been booming ever since this nasty virus first surfaced. CBDPeople have become hyper-aware of how important it is to stay on top of their health and wellness and are turning to the natural world for help. Cannabidiol is a powerful compound found in the hemp plant that helps promote homeostasis in the body and that is exactly what so many people are currently after. Everyone just wants to feel normal and healthy in these crazy times and for many, CBD seems to do the trick. Instead of going down the street to an in person retail store, people much prefer to order online. There is a level of convenience with online purchases that is hard to rival, and more over the decreased risk of exposure to Covid-19 is a strong motivator for people to make all of their purchases online. CBD brands that have upped their online presence since the start of the pandemic have done themselves a huge favor, and are now reaping the benefits. A Time For Health And Wellness We live in a pretty frightening time, and though illness is rampant, there are ways to look after yourself and do your best to avoid exposure. Washing your hands frequently and wearing a mask in public are not suggestions for your health, they are requirements for your health. Social distancing is difficult but it is something that we all must do for ourselves and those around us. It is a time to stay diligent about your personal wellness regime, and one of the most enjoyable ways to do so is by utilizing the variety of CBD formulations available to you. Looking after your health can be quite an enjoyable experience if you go about it in the right ways. CBD companies offer a variety of different products specifically designed to provide you with the best nature has to offer in the most enjoyable ways possible. With such an emphasis on health in the contemporary world of covid-19, it is no surprise that wellness products such as CBD have seen such a spike in sales and popularity.